The Latest From The Experts At Point Road Group
December 11, 2023

Brand Consistency Checklist to Build Brand Recognition and Trust

To strengthen your brand recognition and increase consumer confidence, we created a brand consistency checklist to help you make improvements. Companies large and small have challenges maintaining brand consistency. Bigger companies may have more resources, but more possibilities for oversight. Smaller companies often lack the resources and expertise to get the job done. Regardless of […]
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November 13, 2023

5 Reasons to Seek Executive Coaching

More leaders are seeking executive coaching as the ever-evolving workplace demands adaptability. Whether you want to improve effectiveness or begin a new role, having tailored support gives you a clear advantage. In this article, we share our insights on who benefits the most from an executive coaching program. What is Executive Coaching? Executive coaches specialize […]
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October 9, 2023

Why Companies Should Invest in Employee Personal Branding

Companies that limit personal branding assistance to senior executives are missing an incredible opportunity. Investing in employee personal branding transforms every team member into a valuable brand asset and bolsters your company's competitive edge.
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September 11, 2023

5 Telltale Signs You're Not Paying Attention During Virtual Meetings

We've all been in virtual meetings where we’re distracted and our minds drift, or we’re juggling 10 things at once. But here's the thing – just because it's common for people to disengage during meetings, it doesn't mean that the behavior is acceptable. Others notice when you're mentally somewhere else during a video call and […]
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August 25, 2023

Board Director Interview Success: The Power of Preparedness

The key to a successful board director interview is preparing well in advance. Deep-dive research (which takes more than a day or two) and answer preparation for anticipated questions will help you ace this critical step in the selection process.
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