Point Road Group's blog provides insights on personal branding and career advancement relevant to all professionals, whether you’re seeking a new job or board role or want to increase your professional visibility to drive business success. Read what’s on our mind, share it with others and join the conversation on social media!
Events of almost any kind provide great opportunities to “get out there,” increase your professional visibility and enable your personal brand to come to life. Whether it’s a conference, networking event, seminar, benefit or party, these gatherings provide an environment ripe for meeting others, expanding your network, building new relationships and strengthening existing ones. Read More
First impressions matter, and your LinkedIn profile is often someone’s first (or second) impression of you when cultivating a professional relationship. Your profile is an important part of your personal brand and since you have complete control over what to include, it’s up to you to put your best foot forward in every section. Read More
“Are you going to wear that?” How many of us heard our mothers ask this question when we were younger? She asked because she knew something important: first impressions matter. Even before you speak a word to someone, how you dress — and what you wear, specifically – can impact both the initial impression you make on others and their subsequent expectations about you. Read More
If you’re considering a job change, there’s a good chance you’ll work with a recruiter or executive search consultant. These professionals are often gateways to opportunities because they evaluate talent to recommend to their clients (who are the companies with job openings, not individual job seekers), and so they can be vital to your job search. Read More
A successful interview depends on how well you prepare for it, including how and what you research. A cursory review of topline information about a company may help you to kick-off a conversation, but it won’t sustain it. Spending time to gain in-depth knowledge not only conveys your degree of interest in the position, but it also influences the types of conversations you’ll have with interviewers.
A strong network is essential throughout your career, whether you’re looking for a new job or board seat, sourcing talent or vendors, seeking new business or speaking engagements – or even helping someone secure an internship. Yet, people regularly admit to us that they’ve let their networks lapse…
Read More
Writing a thank you note after a job interview is not optional. This expression of gratitude after an interview is not only good manners, it’s good strategy, keeping you top-of-mind with a potential employer. The thank you note is your opportunity to reinforce why you’re a strong candidate and reiterate your interest in the role you’ve interviewed for. Read More
You know that a strong resume is vital as you market yourself for a new job, but how do you know if yours is the best it can be? In less than half a second, a Google search for “resume writing advice” yields 1.89 million results. Instead of scrolling through a virtually endless list to figure out what to pay most attention to, here are 10 strategic essentials Read More
You benefit from a strong and current professional image whether or not you’re looking for a new job. Don’t wait until you’re considering a professional change to think about your public persona and how you’re perceived by others.
Point Road Group is a global personal branding and career consulting firm that helps executives and experienced professionals market themselves to achieve their career goals. We also partner with organizations for customized corporate programs and presentations.
Point Road Group is the parent brand of 
© 2019 Point Road Group. All Rights Reserved. Designed by Elfatrany.