Expertise On Personal Branding & Career Advancement

Drawing on 15+ years of experience helping people make powerful impressions to achieve their goals, Point Road Group’s blog features insights and guidance on all aspects of personal branding & career advancement. Whether you’re looking to improve digital presence, strengthen your LinkedIn profile and content engagement, prepare for a job search, network more effectively, give more powerful presentations and much more – we’ve got you covered!

In addition to exploring our blog, check out our monthly Ask The Experts series that features interviews with leading industry professionals.

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Networking Mistakes

Top 10 Networking Mistakes & How To Avoid Them

By | Blog: Personal Branding & Career Insights
Making good impressions when networking is critical. It’s important to pay attention to what you say and do because your actions can impact relationships as well as potential business and job opportunities. To put your best foot forward, avoid these 10 common networking mistakes. By changing these in-person and online behaviors, you’ll make better impressions on your network. Read More

How To Choose The Best Professional Associations To Join

By | Blog: Personal Branding & Career Insights
Membership in a professional association has many benefits. According to the Power of Associations study from the American Society of Association Executives, in the US alone, associations hold over 315,000 meetings with close to 60 million people in attendance. That’s a lot of opportunities to get involved and a nearly unlimited network of professionals to tap into — so how do you choose which are best for you? Read More

Job Search Ready When Job Uncertain

How To Be Job Search Ready If Your Position Isn’t Secure

By | Blog: Personal Branding & Career Insights
When job security becomes uncertain, one of the biggest causes of stress and anxiety (besides potential job loss) is the prospect of beginning a job search. If you’ve been with the same company for a long time, haven’t looked for a job in years or landed previous roles by reputation or recommendation (i.e., without looking), you may feel even more overwhelmed about where or how to start the job search process. Read More