Point Road Group's blog provides insights on personal branding and career advancement relevant to all professionals, whether you’re seeking a new job or board role or want to increase your professional visibility to drive business success. Read what’s on our mind, share it with others and join the conversation on social media!
Increasing professional visibility can contribute positively to business success and career advancement. The more that people know of and about you, the greater likelihood that they will view you as a go-to expert, thought leader or asset with a specific set of skills, knowledge and experience. This recognition strengthens your personal brand and, by extension, your company’s brand too. Read More
Today we speak with Gabi Hegan about expat networking. Gabi, originally from Munich, Germany, has founded several companies dedicated to guiding expats through their journey in the US. She oversees HEIMATabroad (platform and print magazine supporting German speaking expats nationwide), ICH BIN EXPAT (annual expat fair and year-round events in NY) and CityKinder (NY-based community website for German-speaking families).
Whether you’re an executive seeking a new job, considering a job search or content in your role (but would pursue a dream job if it became available), it’s important to have a resume that presents who you are today and positions you well for where you want to go next in your career.
Today we speak with Mark A. Pfister about Board candidate strategy. Mark is an Independent Board Director, Executive Leadership Advisor and CEO of M. A. Pfister Strategy Group. His popular book, Across The Board: The Modern Architecture Behind an Effective Board of Directors, has influenced a whole new generation of Board Directors.
Speaking publicly — whether running a meeting or as a presenter, keynote speaker, panelist or event host — is a valuable opportunity to communicate expertise, strengthen credibility and showcase your personal brand. Presenting in front of audiences, large or small, also boosts professional visibility and sparks network growth and business opportunities. Read More
As the end of the year approaches, it’s easy to fall into the New Year’s Resolution mindset, i.e., think about what you’ll start doing (or do differently) to achieve your goals in the coming year. The classics are all too familiar: go to the gym, eat healthier, sleep better etc. Professionally, common goals include kicking a job search into gear, networking, joining professional associations, seeking a promotion/raise etc. Read More
How you introduce yourself when meeting someone for the first time can shape and set the tone for the relationship. What you say (and how you say it) makes an important impression and reflects your personal brand. You control the message, which is important as it can become the sound bite that your new acquaintance uses to introduce you to others (especially if you meet at an event or when networking). Read More
When considering a board search — whether as a first-time director or experienced one — take a close look at your personal brand to determine if your messaging is relevant for board service. It might sound surprising, but a strong personal brand of an executive or operational leader does not necessarily translate into that of an ideal board candidate. Read More
Point Road Group is a global personal branding and career consulting firm that helps executives and experienced professionals market themselves to achieve their career goals. We also partner with organizations for customized corporate programs and presentations.
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