Point Road Group provides insights on personal branding and career advancement relevant to all professionals, whether you’re seeking a new job or board role or want to increase your professional visibility to drive business success. Read what’s on our mind, share it with others and join the conversation on social media!
How you introduce yourself when meeting someone for the first time can shape and set the tone for the relationship. What you say (and how you say it) makes an important impression and reflects your personal brand. You control the message, which is important as it can become the sound bite that your new acquaintance uses to introduce you to others (especially if you meet at an event or when networking). Read More
When considering a board search — whether as a first-time director or experienced one — take a close look at your personal brand to determine if your messaging is relevant for board service. It might sound surprising, but a strong personal brand of an executive or operational leader does not necessarily translate into that of an ideal board candidate. Read More
Your LinkedIn headshot is an essential part of your profile and personal brand. It impacts how others see you at first glance and, by extension, what they assume (rightly or wrongly) about your competency, likeability and trustworthiness (not unlike the mere seconds it takes to make an impression when walking into a room). How you present yourself through your profile picture is critical to making a strong first impression, whether related to business and job opportunities, networking, speaking engagements or media inquiries etc. Read More
Making and receiving introductions is helpful for all professionals, whether related to a potential job, board role, client, business opportunity or other resource. Introductions also bring together individuals with complimentary businesses, skills and research interests, as well as facilitate connections between people with commonalities (e.g., fellow alumni).
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You’ve heard that executive presence drives success and progression at the senior level — but what is it really? While there’s no single definition, aspects of executive presence include charisma, poise under pressure, confidence, professional appearance and influence. A leader’s workplace actions and behaviors, as well as how that person makes others feel, reflect executive presence too. Read More
When moving to the US from another country – or if you live in the US as an expat and English isn’t your first language – English business writing may not come so easily. This makes writing a resume an even bigger challenge… and it’s a challenge to start with for anyone! A strong resume is vital when looking for a new job, but how do you know if yours is at its best? Moreover, how do you know if the CV or resume you’ve used abroad follows standard practices for US-based resumes? Read More
Successful careers are built on a foundation that includes ongoing network growth and knowledge development.
Many organizations provide opportunities and support to meet these needs — especially professional associations and college alumni organizations — yet a surprising number of people don’t think to take advantage of them (until, perhaps, they’re looking for a job). Read More
Putting your best foot forward when interviewing is a must, yet too many people still make obvious mistakes that negatively affect the impressions they make on interviewers. Recent college grads aren’t the only guilty parties either; senior executives — who should know better — make interviewing mistakes too. Read More
Whether you’re making a first impression on new clients, professional contacts and vendors, or reinforcing your reputation with colleagues, direct reports, bosses and other company stakeholders, your email etiquette matters. Read More
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