Insights that strengthen how leaders and companies communicate
Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape how people understand your business.
How Executives Turn Presentations Into Real Outcomes
When presenting to prospects, potential investors or your CEO and board, you know you need strong content and confident delivery. But neither guarantees buy-in. Plenty of executives have both and still walk out without the outcome they came for. What's the secret of those who consistently get the outcomes they want? Understanding their audience. While you prep slides and rehearse your remarks, really think […]
This article was originally published in Private Company Director and was written by Aimee Long. What happens to companies when board presence is “off” and why directors must hold themselves to the same standard they expect of company leaders. Most conversations about executive presence center on CEOs and their ability to command a room, articulate strategy […]
A corporate brand is only part of what attracts customers, talent, investors and other stakeholders to a company. Another major factor is its people. Therefore, the personal brands of employees, executives and directors really matter. As a director, you’re an ambassador for the company you serve, so your personal brand impacts stakeholder perceptions. It also […]