Insights

Personal branding perspectives, guidance and best practices to better connect and excel in business.
February 10, 2022

3 Things Companies Must Prioritize On LinkedIn

A strong company presence on LinkedIn increases visibility and credibility, which are critical for attracting business and talent. Your LinkedIn Company page should help those looking for your products/services, expertise and employment opportunities to find you. Sharing quality content, along with high employee participation and follower counts, will further amplify reach and build authenticity and […]
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February 9, 2022

Up Your LinkedIn Game: The Rundown On Content Timing, Comments & Tagging

Not all posts are created equal. When and how you post on LinkedIn, as well as how you interact with content, determine visibility, reach and influence as much as what you post about in the first place. To level up your presence on LinkedIn – and maximize the overall impact of your content engagement – […]
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January 11, 2022

Taking Meaningful Action To Open Communication In The Workplace

Saying your company supports open communication in the workplace and doing so are two different things. Creating policies and procedures is an important start, but it’s not the same as fostering an environment where employees feel empowered to engage in honest conversation, voicing needs and concerns openly. Putting policy into practice is harder and more […]
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January 10, 2022

Nothing Ventured, Nothing Gained: Why You Need To Self-Advocate

Whatever your objectives – high–profile client projects, professional development or a promotion or pay raise – they won’t always land in your lap. You need to self-advocate for your goals with a compelling and confident ask. Yet, voicing what you need is often easier said than done (especially for women and underrepresented groups).
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December 13, 2021

How To Recharge A Stalled Job Search Before The New Year

The idea that no one hires in December is not true, especially with job vacancies and resignations riding high. So, if you're not hearing back from recruiters or hiring managers after interviews – or struggling to meet the right people when networking – don’t check out and give up. Instead, take a step back to […]
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