Tag: Corporate Branding

The Latest From The Experts At Point Road Group
January 23, 2023

Does Employee Interaction Help Or Hurt Your Brand? (3 Examples Of Negative Experiences)

It’s no secret that people who have positive, consistent brand experiences with your company also have a positive impact on your business. The ways people interact with your brand impact their trust, loyalty and advocacy for your company -- and this drives growth.
Read More
December 21, 2022

Top 5 Most Frequent Brand Experience Mistakes In 2022

Are you confident that your people deliver a positive brand experience with prospects and customers in everything they do? If they don’t, your company is at risk because negative brand interactions diminish trust, loyalty and advocacy, which are vital for driving sales, customer retention and referrals.
Read More
October 12, 2022

Presentation Delivery: The Secret To Closing More Business

Can everyone on your team deliver a great presentation that will land a new client or grow a customer relationship? Can they get approval for a critical enterprise initiative? If the answer is no, then something needs to change: their presentation delivery. Too often, people focus so much on slides and handouts that they overlook […]
Read More
August 22, 2022

Conversation Mistakes That Cost Companies Business

Conversations impact business opportunities, such as when introducing yourself at a meeting or when networking. Yet, due to a weak grasp of brand messaging, many people fail to describe their company accurately (or at all) when meeting others who could be great prospects or referral sources. The secret is simply knowing what to say.
Read More
July 26, 2022

The Lost Art Of Timely Response & Follow Up

Every company knows that timely response to communications is one of the keys to customer satisfaction. Companies often don’t realize that this behavior is important in any relationship, not just keeping customers happy. To develop and maintain both your relationships and bottom line, identify and rectify any situation where employee communications are subpar. At Point […]
Read More
1 2 3 4 5
More Insights.
Does your LinkedIn profile send the right message to achieve your goals? Contact us to find out.
Need a dynamic, interactive speaker at your next event? Contact Us.
hello world!

Subscribe To Our Newsletter.

Never miss our latest branding insights and announcements.
Subscribe

Contact Us.

Speak with Point Road Group about how we can help you.
Contact Us
1991 Broadway, 12th Floor, New York, NY 10023
(212) 869-1000[email protected]