Insights that strengthen how leaders and companies communicate
Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape how people understand your business.
How Executives Turn Presentations Into Real Outcomes
When presenting to prospects, potential investors or your CEO and board, you know you need strong content and confident delivery. But neither guarantees buy-in. Plenty of executives have both and still walk out without the outcome they came for. What's the secret of those who consistently get the outcomes they want? Understanding their audience. While you prep slides and rehearse your remarks, really think […]
Searching for your next executive opportunity can feel overwhelming. At Point Road Group, we understand how challenging the job search process can be—whether it’s standing out in a crowded marketplace, navigating networking events or preparing for high-stakes interviews. That’s why we’ve created the Executive Job Search Guide—your ultimate resource for making the process more effective […]
Yes, If It's Crafted Well Writing a cover letter often feels like a drag, if not daunting, particularly for executives who are used to having their accomplishments speak for themselves. Despite the “optional” status on many job applications, a well-crafted cover letter remains important for distinguishing yourself in a competitive field. It’s not just a […]
When a company buys another business, there’s a mile-long list of things to consider that impact acquisition success. Branding is always on the list, but it’s usually limited to adopting a new logo and letterhead. Most companies overlook critical aspects of brand integration that have a major impact on the acquired company’s employees, clients and […]
Attracting the right candidates to fill positions is challenging for every business. While many factors influence talent acquisition, a company's LinkedIn presence is often overlooked. How a company and its employees come across on LinkedIn provides important insights to job seekers and influences their decisions to apply or not to apply. People are not just […]
The hiring process today can feel like flying into a black hole; you aren’t sure what to expect, you can’t see what’s going on and you don’t have a lot of control over the outcome. The waiting part of a high stakes job search can be agonizing for candidates. Fortunately, companies are increasingly embracing transparency. Some utilize […]
