Insights

Personal branding perspectives, guidance and best practices to better connect and excel in business.
October 11, 2021

3 Important Considerations To Revitalize Your Networking Strategy

Networking has changed for everyone during the pandemic. Whether you’ve taken advantage of connecting virtually or went on prolonged hiatus from developing new relationships, here are three important considerations to revitalize your networking strategy with a clear direction forward.
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October 10, 2021

3 Steps To Reenergize Networking At Your Company

The importance of networking to business success hasn’t changed. However, many people find themselves out of practice, fatigued by virtual meetings, apprehensive toward in-person events and/or confused about how to build and sustain relationships in virtual and hybrid settings. Today, it’s incumbent upon companies to foster environments that not only encourage professional connections, but also […]
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September 13, 2021

How Employee Brand Advocacy Helps Your Company (& How To Get Started)

While marketing and communications are critical to drive awareness of your company, don't overlook another important and available resource: your team. Cultivating employees as brand ambassadors is an effective and economical strategy to drive positive impressions, build trust and amplify corporate values with broader networks.
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September 12, 2021

5 Ways Being A Brand Ambassador Supercharges Your Career

Being an effective employee brand ambassador isn't just good for business, it’s good for your career too. When you help drive company brand awareness and credibility, you simultaneously improve your own visibility and personal brand. As an employee brand ambassador, here are some key areas where you’ll personally benefit:
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August 16, 2021

The Complete Guide To Preparing For A Job Search

If looking for a new job feels a bit overwhelming, Point Road Group's Job Search Guide will help. It brings together key resources to best prepare you for taking the next step in your career. Scroll to browse all topics or click on a heading below to jump to that section. I Need Help With... […]
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