Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape relationships and opportunities.
Employee LinkedIn Profiles Reflect Your Company Brand As a company leader or business owner, you think about at least 20 important things at any given time. Yet chances are that not one of them is how optimizing employee LinkedIn profiles increases the visibility of your brand. Nor is it that employee LinkedIn profiles impact how […]
When faced with competing priorities in today’s busy world, responding to everyone who reaches out to you is a challenge, but responding noticeably late (or not at all) is detrimental to job and business opportunities. More broadly, a poor response time reflects negatively on you as a professional, and in turn, on your personal brand. […]
Your body language, or non-verbal communication, may unintentionally convey a different meaning than the words you say. In any professional situation, your posture, hand and arm gestures and tone of voice affect your message and may impact business and job opportunities. These three scenarios show how body language negatively impacted an outcome and offer suggestions […]
Communicating a consistent, strong personal brand is important -- whether you’re looking for a new job, seeking a promotion, cultivating new business or advancing your career. Your personal brand is a holistic representation of who you are personally and professionally. It is not a single statement or tagline; rather, it encompasses your strengths, expertise, the […]
