When building a professional presence on Twitter, how often should you post? Does frequency vary across social media? Twitter is the third most active social network behind Facebook and Instagram. Because of the abundance of posts on Twitter, I recommend posting there at least 2-3 times per day. Each tweet should be different and use […]
Making good impressions when networking is critical. It’s important to pay attention to what you say and do because your actions impact relationships and opportunities. To put your best foot forward, avoid these 10 common networking mistakes. 1. Waiting several days to respond to an introduction When someone facilitates an introduction, don't wait several days […]
Membership in a professional association has many benefits. According to the 2016 Power of Associations study from the American Society of Association Executives, in the US alone, associations hold over 315,000 meetings with close to 60 million people attending. That’s a lot of opportunities to get involved and a nearly unlimited network of professionals to […]
A strong profile is critical to driving visibility on LinkedIn, but a profile alone won’t drive awareness, network growth or the kind of engagement that strengthens your personal brand and takes it to the next level. Thoughtful and strategic participation is essential. Instead of posting incessantly or “Liking” everything in your feed, invite people to […]
Thank you notes are powerful and necessary in a variety of professional situations. While everyone knows to write thank you notes after a job interviews, many other scenarios also warrant one, yet many people overlook this respectful show of appreciation and opportunity to make (or reinforce) a positive impression.