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Tag: Corporate Branding

The Latest From The Experts At Point Road Group
February 8, 2021

šŸŽžVirtual Recruitment & Hiring
Cindy Caruso Aquila, HR Executive

Cindy Caruso Aquila is the Global Head of Human Resources for Global Holdings Management Group, an international alliance of real estate asset management and investment advisory companies. She has extensive experience with virtual recruitment & hiring. Watch the video interview here. The following is an abridged version of the video interview. Since recruiting senior talent […]
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December 15, 2020

How Improving Your Teamā€™s Virtual Presence Drives Business

When conducting business remotely, we operate frequently on video and rely on all things digital to communicate. In these virtual situations, we make impressions daily that ultimately impact business. Your virtual presence reflects the professionalism of your company.
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October 19, 2020

šŸŽ™Podcast: How Personal Branding Can Drive Business Growth

In this podcast from Scaling Up Services, host and strategic business coach Bruce Eckfeldt interviews Point Road Group's Alyssa Gelbard about personal brandingĀ and how to create a strong presence, virtually and in-person, to drive business growth. For more Scaling Up Services podcasts, including the original version of this episode, click here.
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April 23, 2020

šŸŽžVideo Content Strategy
Robert Weiss, Media Producer

What are some myths relating to video? There are a lot of myths out there and they depend on where people are at in their adoption curve of video.
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March 18, 2020

How & Why To Get Your Team Up To Speed On LinkedIn

When leading a team, department or company, you may not realize how the LinkedIn presence of your staff impacts impressions people have of your company and brand. Your teamā€™s profiles, connecting habits and content engagement not only influence what people think about them; their presence influences what people think about your company too... and these […]
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