The importance of networking to business success hasn’t changed. However, many people find themselves out of practice, fatigued by virtual meetings, apprehensive toward in-person events and/or confused about how to build and sustain relationships in virtual and hybrid settings. Today, it’s incumbent upon companies to foster environments that not only encourage professional connections, but also […]
While marketing and communications are critical to drive awareness of your company, don't overlook another important and available resource: your team. Cultivating employees as brand ambassadors is an effective and economical strategy to drive positive impressions, build trust and amplify corporate values with broader networks.
Being an effective employee brand ambassador isn't just good for business, it’s good for your career too. When you help drive company brand awareness and credibility, you simultaneously improve your own visibility and personal brand. As an employee brand ambassador, here are some key areas where you’ll personally benefit:
How your Board of Directors present themselves on LinkedIn is an important source of information for those looking to learn more about your company and its board. While your company website may feature director bios, critical stakeholders (like current and prospective investors, strategic partners and potential directors and executives)
A strong presentation can be the difference in closing business. People and companies want to engage with you when they have a positive impression and believe in what they see and hear. Crisp content and articulate delivery enhance confidence and trust, which are essential to achieving desired outcomes. Providing virtual presentation training and guidance ensures your team is always screen-ready […]