Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape relationships and opportunities.
In this episode of Up Next with Gabriella Mirabelli, host Gabriella speaks with Point Road Group's Alyssa Gelbard about how a company's recruiting process and employees’ communication behaviors impact business branding. Listen to Alyssa's insights on LinkedIn, including: How employees post impact business branding How your team members' LinkedIn profiles and posts can (and can't) […]
In this episode of Up Next with Gabriella Mirabelli, host Gabriella interviews Point Road Group's Alyssa Gelbard about the ins and outs of serving on a nonprofit board and how this work fits in to the bigger picture of one’s career. Listen to Alyssa's insights on why nonprofit board service not only helps others, but also […]
Can everyone on your team deliver a great presentation that will land a new client or grow a customer relationship? Can they get approval for a critical enterprise initiative? If the answer is no, then something needs to change: their presentation delivery. Too often, people focus so much on slides and handouts that they overlook […]
Every company knows that timely response to communications is one of the keys to customer satisfaction. Companies often don’t realize that this behavior is important in any relationship, not just keeping customers happy. To develop and maintain both your relationships and bottom line, identify and rectify any situation where employee communications are subpar. At Point […]
Your prospects and potential talent are on LinkedIn, but are you reaching as many as you could be? Companies don’t realize the extent of missed business and recruitment opportunities on LinkedIn because their employees – their best assets – don’t represent the company brand effectively.