RESOURCE HUB

Insights that strengthen leaders and companies

Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape relationships and opportunities.
Latest Articles
March 13, 2019

How To Build Better Professional Visibility

Increasing professional visibility can contribute positively to business success and career advancement. The more that people know of and about you, the greater likelihood that they will view you as a go-to expert, thought leader or asset with a specific set of skills, knowledge and experience. This recognition strengthens your personal brand and, by extension, […]
Read More
January 8, 2019

How To Best Prepare For Giving Presentations

Speaking publicly -- whether running a meeting or as a presenter, keynote speaker, panelist or event host -- is a valuable opportunity to communicate expertise, strengthen credibility and showcase your personal brand. Delivering presentations in front of audiences, large or small, also boosts professional visibility and sparks network growth and business opportunities.
Read More
January 2, 2019

🎙Podcast: Personal Branding For Attorneys

In this recording, host Guy Alvarez of Good2bSocial's Legal Marketing 2.0 podcast interviews Point Road Group's Alyssa Gelbard about personal branding for attorneys. In their conversation, Alyssa addresses why personal branding for attorneys is important and how attorneys can optimize their personal brands without sounding self-promotional. She also shares tips for introverts and how attorneys can […]
Read More
June 12, 2018

Why You Should Join Professional & Alumni Associations

Successful careers are built on a foundation that includes ongoing network growth and knowledge development. Many organizations provide opportunities and support to meet these needs -- especially professional associations and college alumni organizations -- yet a surprising number of people don't think to take advantage of them (until, perhaps, they're looking for a job).
Read More
December 12, 2017

How Volunteering Helps You Drive Career Advancement

Sharing time and talent is not just something to feel good about; volunteering pays off in other ways that can strengthen your personal brand and drive career advancement. The efforts you put into volunteer activities are a worthwhile investment. You'll gain a lot by leading a professional association committee, serving on the board of a […]
Read More
Search the Blog
Helping companies drive revenue and enterprise value through personal branding and executive coaching.
Follow us on LinkedIn →Newsletter Sign-Up → 

Contact

1991 Broadway, 12th Floor
New York, NY 10023
(212) 869-1000
[email protected]
©2026 Point Road Group. All Rights Reserved.
Privacy Policy