Insights that strengthen how leaders and companies communicate
Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape how people understand your business.
If you've been putting real time into business development for your law firm—attending networking events, sending targeted emails, spending time with those who can refer business—and the work you want still isn't coming in, the instinct is usually to do more of it. That instinct is wrong, and acting on it makes the problem harder […]
Making LinkedIn profile updates periodically is critical to maintaining a strong personal brand. As you evolve and grow professionally, your profile should always best reflect who you are today. Outdated information doesn’t position you well for anything – growing your network, business referrals, potential jobs, board seats, speaking engagements or media inquiries. Consider the missed […]
In this podcast, host Nkrumah Pierre of EisnerAmper's Friends of the Firm program and Point Road Group's Alyssa Gelbard discuss making new connections on LinkedIn, their pet peeves of those who do not follow LinkedIn etiquette, and best practices for applying to jobs on LinkedIn.
In this podcast, host Nkrumah Pierre of EisnerAmper's Friends of the Firm program interviews Point Road Group's Alyssa Gelbard about how to create a strong LinkedIn profile that makes positive digital first impressions.
For Financial Executives International's Balance Sheet podcast, host Olivia Berkman interviews Point Road Group's Alyssa Gelbard about networking from a social distance. Managing professional connections and growing your network remotely is challenging when you're unable to meet others in-person.