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Your Business Development Isn't The Problem | attorney personal branding | Point Road Group
April 13, 2026

Your Business Development Isn't the Problem

If you've been putting real time into business development for your law firm—attending networking events, sending targeted emails, spending time with those who can refer business—and the work you want still isn't coming in, the instinct is usually to do more of it. That instinct is wrong, and acting on it makes the problem harder […]
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December 8, 2020

7 LinkedIn Profile Updates To Make Right Now

Making LinkedIn profile updates periodically is critical to maintaining a strong personal brand. As you evolve and grow professionally, your profile should always best reflect who you are today. Outdated information doesn’t position you well for anything – growing your network, business referrals, potential jobs, board seats, speaking engagements or media inquiries. Consider the missed […]
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May 20, 2020

🎙Podcast: Root Of The Term "Network" Is "Work" - Best Practices For LinkedIn

In this podcast, host Nkrumah Pierre of EisnerAmper's Friends of the Firm program and Point Road Group's Alyssa Gelbard discuss making new connections on LinkedIn, their pet peeves of those who do not follow LinkedIn etiquette, and best practices for applying to jobs on LinkedIn.
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May 5, 2020

🎙Podcast: Creating a Strong LinkedIn Profile To Make Positive Impressions

In this podcast, host Nkrumah Pierre of EisnerAmper's Friends of the Firm program interviews Point Road Group's Alyssa Gelbard about how to create a strong LinkedIn profile that makes positive digital first impressions.
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April 24, 2020

🎙Podcast: Networking & Connecting At A Social Distance

For Financial Executives International's Balance Sheet podcast, host Olivia Berkman interviews Point Road Group's Alyssa Gelbard about networking from a social distance. Managing professional connections and growing your network remotely is challenging when you're unable to meet others in-person.
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