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The Latest From The Experts At Point Road Group
February 10, 2022

3 Things Companies Must Prioritize On LinkedIn

A strong company presence on LinkedIn increases visibility and credibility, which are critical for attracting business and talent. Your LinkedIn Company page should help those looking for your products/services, expertise and employment opportunities to find you. Sharing quality content, along with high employee participation and follower counts, will further amplify reach and build authenticity and […]
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February 9, 2022

Up Your LinkedIn Game: The Rundown On Content Timing, Comments & Tagging

Not all posts are created equal. When and how you post on LinkedIn, as well as how you interact with content, determine visibility, reach and influence as much as what you post about in the first place. To level up your presence on LinkedIn – and maximize the overall impact of your content engagement – […]
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November 30, 2021

Why A Strong Personal Brand Is Important When Seeking A Board Seat

A lot of corporate leaders would like to sit on a board of directors. Since many have similar experiences and talents, one way to stand out from the rest is a cultivated personal brand. A strong personal brand enables you to stand out, build credibility and enhance trust with those who can help your board […]
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September 12, 2021

5 Ways Being A Brand Ambassador Supercharges Your Career

Being an effective employee brand ambassador isn't just good for business, it’s good for your career too. When you help drive company brand awareness and credibility, you simultaneously improve your own visibility and personal brand. As an employee brand ambassador, here are some key areas where you’ll personally benefit:
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August 16, 2021

The Complete Guide To Preparing For A Job Search

If looking for a new job feels a bit overwhelming, Point Road Group's Job Search Guide will help. It brings together key resources to best prepare you for taking the next step in your career. Scroll to browse all topics or click on a heading below to jump to that section. I Need Help With... […]
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