What should you wear for a LinkedIn headshot? The primary purpose of a headshot is to show to people that you are professional, reliable and trustworthy. Looking approachable, yet showing confidence, in a headshot all starts with what you decide to wear. If you wear clothing you don't feel comfortable in, it will show in […]
In this recording, host Guy Alvarez of Good2bSocial's Legal Marketing 2.0 podcast interviews Point Road Group's Alyssa Gelbard about personal branding for attorneys. In their conversation, Alyssa addresses why personal branding for attorneys is important and how attorneys can optimize their personal brands without sounding self-promotional. She also shares tips for introverts and how attorneys can […]
First Impressions Matter Your LinkedIn headshot is an essential part of your profile. It's often the first impression someone has of you. It can impact what someone thinks about your competency, likeability and trustworthiness (not unlike the mere seconds it takes to make an impression when walking into a room). How you present yourself through […]
Impressions matter, and your LinkedIn profile is often someone’s first (or second) impression of you when cultivating a professional relationship. Your profile is an important part of your personal brand and since you have complete control over what to include, it’s up to you to put your best foot forward in every section.
Employee LinkedIn Profiles Reflect Your Company Brand As a company leader or business owner, you think about at least 20 important things at any given time. Yet chances are that not one of them is how optimizing employee LinkedIn profiles increases the visibility of your brand. Nor is it that employee LinkedIn profiles impact how […]
