Insights that strengthen how leaders and companies communicate
Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape how people understand your business.
How outdated company messaging costs you pipeline The CRO of a B2B services firm was reviewing recorded sales calls, trying to figure out why sales were down, when something jumped out. Three senior sales executives described the company in three different ways — none of it consistent with the company's current strategic direction, website or […]
Chances are you’ve experienced or heard about a virtual meeting or event where the presenter botched the opportunity. While at times this might be comical (e.g., the viral clip of an attorney stuck on a cat face filter while addressing the virtual courtroom), strong presentation skills should not be an afterthought.
When leading a presentation or meeting, it’s important to appear confident, at ease and in control. Yet, even with extensive preparation, unforeseen challenges can arise, bringing distraction and the potential to throw you off your game. How you navigate through these possible derailments can impact more than the presentation itself. The poise you display influences […]
What are some tricks to combat nerves right before giving a presentation? There are 2 ways to combat nervousness before speaking: mindset and skill set. Mindset Begin by programming your mind for positivity and success. Create a positive affirmation, such as, I am confident. I’ve got this. I’m the expert. Say it out loud. Visualize […]
Speaking publicly -- whether running a meeting or as a presenter, keynote speaker, panelist or event host -- is a valuable opportunity to communicate expertise, strengthen credibility and showcase your personal brand. Delivering presentations in front of audiences, large or small, also boosts professional visibility and sparks network growth and business opportunities.