Popular Topic

Tag: Personal Branding for Companies

November 24, 2021

Need To Introduce Yourself To A New Team Remotely? Here's What To Do.

When starting with a new company or moving to a different area within your current organization, you’ll have the opportunity to introduce yourself to a new team. When introducing yourself remotely, your approach will be similar as to when doing so in-person, while taking into account the unique circumstances of the situation.
Read More
November 8, 2021

Before Clicking 'Send,' Share These Email Best Practices With Employees

What does the overall quality of your employees’ email say about your company? Create an environment of proactive, prompt and professional email practices to maintain a strong reputation in the eyes of clients, vendors, potential talent and others. Focusing on the finer points of good communication, such as response time and message organization, ensures that […]
Read More
October 10, 2021

3 Steps To Reenergize Networking At Your Company

The importance of networking to business success hasn’t changed. However, many people find themselves out of practice, fatigued by virtual meetings, apprehensive toward in-person events and/or confused about how to build and sustain relationships in virtual and hybrid settings. Today, it’s incumbent upon companies to foster environments that not only encourage professional connections, but also […]
Read More
September 13, 2021

How Employee Brand Advocacy Helps Your Company (& How To Get Started)

While marketing and communications are critical to drive awareness of your company, don't overlook another important and available resource: your team. Cultivating employees as brand ambassadors is an effective and economical strategy to drive positive impressions, build trust and amplify corporate values with broader networks.
Read More
August 8, 2021

How Is Your Company Preparing For A Talent Shortage?

Change isn’t just coming, it’s here – both in workplace environments and worker priorities. Is your company ready to handle significant turnover, new staffing needs and a talent shortage? Consider that: 41% of employees surveyed across 30+ global markets are thinking about leaving their employer in 2021 (Microsoft Work Trend Index) 62% of CEOs recently […]
Read More
Search the Blog
Helping companies drive revenue and enterprise value through personal branding and executive coaching.
Follow us on LinkedIn →Newsletter Sign-Up → 

Contact

1991 Broadway, 12th Floor
New York, NY 10023
(212) 869-1000
[email protected]
©2026 Point Road Group. All Rights Reserved.
Privacy Policy