Insights that strengthen how leaders and companies communicate
Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape how people understand your business.
How outdated company messaging costs you pipeline The CRO of a B2B services firm was reviewing recorded sales calls, trying to figure out why sales were down, when something jumped out. Three senior sales executives described the company in three different ways — none of it consistent with the company's current strategic direction, website or […]
A lot of corporate leaders would like to sit on a board of directors. Since many have similar experiences and talents, one way to stand out from the rest is a cultivated personal brand. A strong personal brand enables you to stand out, build credibility and enhance trust with those who can help your board […]
Having a board ready LinkedIn profile is a crucial step in seeking a board seat. How you come across on LinkedIn impacts visibility and credibility with the people you want to reach. Optimizing your profile to better position you as a qualified director enables you to better resonate with target audiences too. A board-ready LinkedIn profile highlights all […]
How your Board of Directors present themselves on LinkedIn is an important source of information for those looking to learn more about your company and its board. While your company website may feature director bios, critical stakeholders (like current and prospective investors, strategic partners and potential directors and executives)
In this podcast, host Alexander Lowry of Boardroom Bound interviews Point Road Group's Alyssa Gelbard about the power of personal branding. Open the episode here to listen to Alyssa's tips and stories about how personal branding can drive effective networking for executives pursuing board positions.
What are some of the key benefits of nonprofit board service? There are many personal and professional benefits to joining a nonprofit board. Personally, board service is a meaningful way to give back to your community and meet people with shared values and interests. Board members can impact issues they care about and experience the […]
