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Insights that strengthen how leaders and companies communicate

Explore practical guidance on executive branding, LinkedIn strategy, communication, leadership presence and the moments that shape how people understand your business.
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May 20, 2026

How Executives Turn Presentations Into Real Outcomes

When presenting to prospects, potential investors or your CEO and board, you know you need strong content and confident delivery. But neither guarantees buy-in. Plenty of executives have both and still walk out without the outcome they came for.  What's the secret of those who consistently get the outcomes they want? Understanding their audience. While you prep slides and rehearse your remarks, really think […]
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Latest Articles
August 10, 2023

Important Questions to Ask When Evaluating Board Opportunities

As you pursue board opportunities, finding the right one requires thorough research and careful consideration. It’s not just about serving on the board of a company that aligns with your interests, it’s also about finding one that is the right fit for your expertise and goals. You should ask many questions when evaluating a specific […]
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January 20, 2023

Considering a Board Search? Don't Miss This eBook

The road to a board director role differs from the road to a new executive role. While there is some overlap, it’s important to remember: board search ≠ job search. Boards seek directors who bring targeted expertise, sound judgment and a collaborative mindset— not just leadership experience. Landing a board seat requires: Patience. Opportunities unfold […]
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January 20, 2023

Board Certifications & Advisory/Nonprofit Service: How They Strengthen Your Candidacy

In our work helping current and aspiring board directors strengthen their personal brands as they pursue paid board seats, we see a lot of patterns and repeat questions. Here are two questions that always arise when executives are seeking ways to strengthen their candidacy.
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November 10, 2022

🎙Podcast: Recruiting, Employee Behavior & Business Branding

In this episode of Up Next with Gabriella Mirabelli, host Gabriella speaks with Point Road Group's Alyssa Gelbard about how a company's recruiting process and employees’ communication behaviors impact business branding. Listen to Alyssa's insights on LinkedIn, including: How employees post impact business branding How your team members' LinkedIn profiles and posts can (and can't) […]
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October 14, 2022

🎙Podcast: Get On (The Nonprofit) Board

In this episode of Up Next with Gabriella Mirabelli, host Gabriella interviews Point Road Group's Alyssa Gelbard about the ins and outs of serving on a nonprofit board and how this work fits in to the bigger picture of one’s career. Listen to Alyssa's insights on why nonprofit board service not only helps others, but also […]
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