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Does your LinkedIn presence make the best digital impression possible & position you optimally to achieve your goals?

During this interactive 1-hour webinar, you’ll learn how to strengthen your LinkedIn profile as well as communicate and connect more effectively to increase your visibility. This is critical when developing relationships, pursuing new clients or business opportunities, looking for a job or board seat, or seeking speaking engagements.

Get strategies & tips on how to:

• Strengthen key profile sections to drive visibility & connection
• Effectively personalize connection requests
• Expand your network
• Gain insight into people, companies & roles

This 1-hour webinar includes an interactive presentation and considerable time for participant Q&A.

About The Presenter

Alyssa Gelbard is the Founder and President of Point Road Group, a global personal branding and consulting firm that helps executives and companies make powerful impressions to achieve their goals. Alyssa is a personal branding expert and leads presentations and workshops at Fortune 500 companies, start-ups, private companies, professional associations and nonprofits. Read Alyssa’s full bio here.

Program Fee & Registration

The fee for this class is $89. Click on the Register Now button below to register on our Eventbrite page.

A strong LinkedIn presence drives visibility, credibility, connection and influence. How you show up on LinkedIn includes ensuring you have an optimized profile, connect with others effectively and interact with content strategically.

How you engage with content – whether Posting, Sharing, Commenting or Liking – influences what people think about you and can impact opportunities.

In this interactive webinar, complete with live demonstrations and ample time for participant Q&A, you’ll learn:

• Differences between Liking, Sharing, Posting & Commenting (& how to optimize each)
• Types of content to engage with
• Best practices for tagging people & companies
• How to use hashtags
• Tips to boost visibility
• Strategies for targeted engagement

About The Presenter

Alyssa Gelbard is the Founder and President of Point Road Group, a global personal branding and consulting firm that helps companies and executives make powerful impressions to achieve their goals. Alyssa is a personal branding expert and leads presentations and workshops for private companies, Fortune 500 companies, start-ups, professional associations and nonprofits. Read Alyssa’s full bio here.

Program Registration & Fee

This program is open to anyone who wants to increase their visibility and engagement on LinkedIn. The fee for this live, interactive webinar is $89. Check back soon to register for the next session.

Maximizing your online presence and making a strong, positive impression is critical in today’s world. As a highly visible representative of your organization and the boards on which you serve, your digital presence impacts stakeholder relationships, credibility and business. Plus, you set the standard for others representing your company as well.

In this webinar, we’ll share highly effective ways to optimize your digital persona and ensure you’re positively impacting target audiences by:

• Putting your best foot forward on LinkedIn
• Making the right impression with your video set-up
• Interacting with impact during virtual meetings
• Following best practices for virtual meeting engagement & etiquette
• Responding to high volume of communication
• Ensuring alignment of other aspects of your digital brand

About The Presenter

Alyssa Gelbard is the Founder and President of Point Road Group, a global personal branding and consulting firm that helps companies and executives make powerful impressions to achieve their goals. Alyssa is a personal branding expert and leads presentations and workshops at Fortune 500 companies, start-ups, private companies, professional associations and nonprofits. Read Alyssa’s full bio here.

Program Registration

This program is designed for senior executives and board directors interested in sharpening their digital presence. The fee for this live, interactive 90-minute webinar is $129. Registration for the July 23rd program is now closed. Check back soon to register for our next program date.

In this complimentary 20-minute webinar for students and recent graduates, you’ll learn 3 key tips for creating a strong LinkedIn profile. We’ll highlight the differences between a profile that catches a recruiter’s eye and one that makes them cringe. You’ll learn to avoid common mistakes so people will be more likely to connect with you, and what to do to stand out from the crowd and increase your chances of getting noticed in a competitive job market.

About The Presenter

This introductory webinar will be presented by Alyssa Gelbard, Founder & President of Point Road Group. Read Alyssa’s bio here.

Program Registration

This is a free live webinar open to college students and recent graduates. Click below to register via Zoom.

This webinar series is tailored to college students & recent graduates who need supportive guidance as they search for a job or internship. Each of the three 1-hour classes in this series includes a presentation delving into best practices and essential strategies for success, followed by substantial time for Q&A. 

Program Overview

Session 1: Creating A High-Impact Resume

Monday, August 10, 2020 at 6 PM ET

Your resume makes a critical impression on potential employers, so make it count! Learn strategies and tips on how to create a highly effective, well-written and informative resume that makes an impact and positions you well for the type of job you seek. Get advice on how to show potential employers that you can fill their needs. Plus, get the insider’s view on what to avoid to you ensure you land in the “yes” pile!

Session 2: Using LinkedIn Effectively

Wednesday, August 12, 2020 at 6 PM ET

Do you have a complete LinkedIn profile that positions you optimally for your job or internship search? Learn how to strengthen all sections of your profile to make positive impressions and ensure that you come up in searches by recruiters and potential employers. Special attention will be paid to the sections that drive the most visibility. Learn best practices on how to connect with contacts to grow your network and get critical tips on how to research and apply for jobs.

Session 3: Acing The Interview

Monday, August 17, 2020 at 6 PM ET

Performing well during an interview can make all the difference in receiving a job offer. Learn strategies on how to prepare and present yourself optimally to potential employers. Receive guidance on what to research in advance, the types of questions to ask, how to respond to questions you know you’ll be asked and what to wear. Special attention will be given to ensure you make great impressions during phone and video interviews!

About The Presenter

This class series will be presented by Alyssa Gelbard, Founder & President of Point Road Group. Read Alyssa’s bio here.

Program Fee & Registration

The fee for this 3-part program is $299. Click on the button below to register now for this series on Eventbrite.